3DAN-410-S031-2022: Senior 3D Computer Animation Production Ii

Studio Course Syllabus/Course Outline

Course title 3D Computer Animation Production II
Course mnemonic 3DAN 410 Day + time
Section number S092 Term start date
Credits 6 Term end date
Prerequisites 3DAN-400 3D Computer Animation Production I
Instructor Information

M 12:30AM - 3:30AM
M 3:40PM - 6:40PM
January 10, 2020
April 23, 2020

Zoom / Moodle
Instructor Rubén Möller Email rmoller@ecuad.ca

Website catalog description | www.ecuad.ca
The primary objective of this course is the completion of a graduation project. Students maintain an ongoing story reel and assemblage of work-in-progress and continue to meet mileposts according to a production schedule, working towards completion of an exhibition-ready animated project. The course involves lectures, presentations, and one-on-one contact with the instructor. Over the duration of the course, students participate in regular critique sessions and workshops; consult with peers, external faculty, and guest artists to receive important feedback on the production of their projects.

Course Content (for this specific offering of the course)
The primary objective of your senior project work is the COMPLETION of a Senior Animation Project by the end of spring semester 2021. This course supports the first half of this process.

Your Senior Animation Project is the culmination of your development as an animation artist within the Animation program at Emily Carr University of Art + Design. It is a time-based animation piece with the sound that you create individually or collaboratively over the course of the fall and spring semesters (8 months of production time). It may take the form of a short film, interactive project, installation, etc. Through this project, you pursue your self-expression and personal goals in the medium of animation. Demo Reels will not qualify as a graduation project.

The finished work will be fully animated, with sync sound, completed to set technical standards, and submitted for curated inclusion in the Graduation Exhibition. Public exhibitions of senior animation projects are intended to promote student work and reflect the excellence of our program. Jury members from the local animation community before graduation will curate your finished animation project. The jury ranks the films and creates a shortlist of work to be submitted for various awards. Films that do not meet the screening criteria will not be included in public screenings.

The value of the work ethic and process still qualifies the student to Graduate if standards are met to demonstrate your efforts, but the expectation is to present the FINISHED work publicly to offer the greatest opportunities for the student.

The criteria for screening in the Graduation Exhibition are:
• The work is complete.
• The work reflects the rigor of our degree:
o Narrative is developed and refined
o Animation craft and production is at an advanced level
o Visuals, sound, and cinematic elements reflect meaningful aesthetic choices
• The work meets the technical standards outlined in terms of formatting and production quality. In the spring semester, you will:
• Revise your project proposal, storyboard and maintain a work-in-progress reel of your Senior Animation Project, show ongoing story revisions in class for critique, meet with faculty for individual critique, offer feedback to your peers;
• Develop the visual design, sound treatment, and production methods of your project, begin production, maintain a working production schedule and endeavor to meet your own deadlines, recruit production assistants, work with collaborators (sound design, music);
• Review principles of narrative, cinema, and film construction as applied to animation, reflect on the context of your project in the medium of animated cinema.

Students are expected to present work in class on an ongoing basis throughout the semester to be reviewed by the group. Always bring the latest updated version of the work to class when presenting.

Course learning outcomes
By the end of the course, students will know how to:
1) Develop your project concept and production plan.
2) Strategize project resources and leverage them to your advantage.
3) Communicate project status effectively.
4) Engage in the creative direction and production of your project.
5) Work objectively by offering feedback to others and receiving input on your own work.
6) Discuss your work in a critical context.

Resource materials
This is a project-based course. Therefore, the materials that a student would require will vary on a case-by-case basis. Consequently, you should purchase your specific materials accordingly. For example:
• A sketchbook or workbook for notes in class, ongoing process ideas, and research documentation, etc.
• Digital media storage: portable drive, DVDs, etc.
• Any materials particular to the interest of the animation student towards the objectives of the technical and aesthetic goals of the project.

Evaluation Criteria

Course participation and preparedness 10%
Press Kit 15%
Animation Project
• Final directed project (including proposal, story reel edits, design prototype, and animated scene[s] with 75% sound, class, and final presentations)
• Technical 25% Aesthetic 25% Conceptual 25%
Total of 100%

Evaluation Criteria Definitions
Press Kit:
One Sheet
Artist's Statement (500 words)
Director's photograph (300 dpi)
3 stills from the film (300 dpi)
Create your final poster at 11" x 17", 300 dpi for printing (frames are purchased through animtech)
HAND IN a screen resolution version (72 dpi)
Promotional Excerpt (10-30 seconds)

Animation Project:
The criteria will vary depending on the issues of the student's aesthetic approach and technical skill towards a conceptual goal.
Technical: This involves techniques reflective of the project intent. 3D Computer generated elements all have various criteria, which will be discussed on a project-to-project basis.
Aesthetic: This aspect involves stylistic choices given the technical issues that arise from the project.
Conceptual: The success of the project's intent and communicative goals is evaluated distinctly from both the technical prowess of aesthetic embellishment of an animation. This speaks to audience consideration and interpretation of the work given the student's intentions.
Edit exercise:
Reverse Edit - to discuss narrative structure theory
Re-edit Draft 1 - refined to accommodate animation pipeline
Re-edit Draft 2 - if recommended by instructor: a completely different edit than Draft 1, not a refinement of Draft 1

These exercises are intended to have the student re-consider the impact and structure of the project to help understand the best approach to achieve the interpretive goals.

Participation in the course entails your contribution to discussions; offering constructive feedback during critiques, maintaining an online production blog with updated work, keeping scheduled appointments with faculty, and overall progress of production.

Students must participate in all modules either In-Zoom or through Moodle Forum Topics. Not attending to correspondence through Zoom and/or Moodle will adversely affect your mark for Course Participation.

It is also a student's responsibility to determine what he or she missed during the class and what the person must do to complete assigned work.

Course Communication and Etiquette
• Your ECUAD EMAIL account will be used for all course-based personal communication
• PLEASE CHECK your email daily.
• Broadcast emails to the class will be posted through the ECUAD mail account or MOODLE under Announcements.
• I will return emails within 72 hours on a priority basis. I am not always online.
• All email communications about this course should observe the following guidelines
o Subject: 3DAN 410 – [your subject: “can I meet with you next week”, “I need help with…”]
o Content: be thorough and to the point
o ECUAD cannot accept large format data via email. Image data will be submitted via Web Link or Moodle.