Week 5 B -Graphics, Typography & Package Design

7. Transportation Posters & Designs

7.16. The Canadian, Canadian Pacific, Roger Couillard, 1950

Canadian Pacific's Premier Transcontinental Train

"In the mid-1950s, nothing said "Canada" like snowclad mountains, ice-blue lakes and, of course, Canadian Pacific's premier transcontinental train, the Canadian."

"Roger Couillard was born in Montreal, 191 and studied at the Ecole des Beaux Arts in Montreal. In 1935 the Institute of Foreign Travel organized a poster competition on the theme of "See Europe Next." Coulliard's poster was among those chosen and exhibited in Ogilvey's [Department Store, Montreal]. By 1937 he opened a studio in the Drummond Building on Ste. Catherine Street in Montreal.... Couillard entered the Quebec Ministry of Tourism in 1966, whre be became an inspector for hotels, retiring from that position in 1975."