Week Four B -Textiles, Clothing & Fashion
Textiles, Clothing & Fashion
4. 20th & 21st Century Fashion Design
4.12. Wonderbra, Louise Poirier, 1964
The Wonderbra push-up plunge bra is the original dramatic cleavage bra. Created in 1964, by Canadian designer Louise Poirier, this unique garmentthe forerunner of today's Wonderbra push-up brahad 54 design elements that lifted and supported the bust to create dramatic cleavage. The secret? Precision engineering: three-part cup construction, precision-angled back and underwire cups, removable pads called cookies, gate back design for support, and rigid straps. Learn more about the history of Wonderbra by visiting the link provided.