Week 5 B -Graphics, Typography & Package Design

Week Ten Graphics, Typography & Package Design

3. Pioneers of Graphic Design

3.5. Clair Stewart Designs, Toronto, born 1910

Innovations Graphic Design, Canada

After studies at Ontario College of Art, Stewart travelled to London in 1932. There he worked in several of the more progressive agencies. More importantly, he met and learned form the great designers of the 20th century-people like E. McKnight Kauffer and Abram Games.

Stewart returned to Toronto-brimming with modern ideas and armed with innovative working methods-and began carving out a place for himself in the city's design community. He was working as a designer for McLaren and McCaul Ltd. whenthe outbreak of war in 1939 interrupted his career plans. He served in the Royal Canadian Air Force through the duration of the war.

Returning to civilian life, Stewart became an art director at Rolph, Clark, Stone, Ltd. and by the early 1950s, he was a force to be reckoned with in Canadian art direction and design. In 1960, when he co-founded Stewart and Morrison Ltd. with his great friend and ally Ted Morrison, his internationally recognized body of work was inspiring a whole new generation of designers. His influence was evident everywhere. As one of those younger admirers recently recalled: "If Clair decided it was cool to wear a pink shirt, soon everyone was wearing pink shirts."

Last, but not least among Clair Stewart's impressive list of accomplishments is the fact that he co-founded, in 1949, the Art Directors Club of Toronto.