This introductory Core Studio acquaints students to key aspects of Industrial Design. Students will learn fundamental design principles, diverse materials, issues of sustainability, fabrication and making, while simultaneously exploring varied social and cultural contexts of industrial design. Students will engage in all aspects of the design process: research, analysis, sketching and iterative prototyping, and design development alongside presentation techniques in order to meet the required studio objectives, through both individual and group projects. Discussions and critical reflection throughout the development of their studio project work help students make informed design decisions.